Rule number one in business is to make everything as easy as you possibly can for the customer. This was a zero hour promotion thought, that either wasn’t really thought through, or it was meant to be an 11th hour surprise outside your little group. The reason why you plan an event well in advance is to prevent yourself from straying into this kind of territory. You make a plan, think it through and stick to it! As it is, it looks ridiculously contrived.
Even if you can’t work together or for everybody fairly, you don’t want to be using a megaphone to broadcast this sad fact. First you have a stacked deck in favor of a select sampling of businesses, and then you offer a competition to pit the select and non-select businesses against each other. And if that’s not enough, you try to drag the customer’s into the mix. Save your customers the trouble, let me tell you who the winning businesses will certainly be; Blissful Living, Royal Expressions and The Hathaway House. Good job guys, you’re the favorites! This is actually an embarrassment to Blissfield.