Blissfield Insurance has a billboard situated westbound on 223. Blissfield is mentioned on the billboard and the Village doesn’t pay a third of the advertising costs for Blissfield Insurance. The Gold Vault rented a billboard on US23 and didn’t get compensated by taxpayer dollars either. Why are we paying a third for select businesses? Have we set a new precedent of subsidizing advertising costs for individual business?
On a bright and sunny day I took a little drive to see Hathaway House’s new billboard.
The first shot was taken as soon as I could read some of the sign, as you can see – I had to get pretty close. The second shot was taken when I could read most of the sign. I was almost on top of it. The last shot was taken just before I passed the sign. I wasn’t travelling the posted 70 miles per hour, I stopped at the side of the road to snap the pictures. Visibility for this billboard is very poor.
I’ve come up with a couple more designs for a billboard. The inspiration for the first one came from Fairplayer (in the “Selling Blissfield” comments) suggested a similar color palette. The second billboard was inspired by the F-Troop. The same method used to choose the Blissfield logo (putting designs online for a community vote then going with the losing design) was used to choose the colors for the logo in two separate votes (well…in four votes). After an online vote showed another color combination as the winner, someone proposed to take another vote at a council meeting where the F-Troop ( being the majority in attendance) chose the losing combination again by a show of hands. The F-troop thought it was a good idea to adopt our school colors as branding for our Village (not unless they couldn’t think past their own little water tower project).